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Parisian Brown Balayage , Tren Pewarnaan Rambut untuk Tampil Natural dan KekinianUzone.id -Tren mewarnai rambut semakin menjamur saat ini. Salah satu warna yang digemari oleh perempuan adalah cokelat. Hal ini juga didukung oleh data dari Nielsen Panel pada September 2017. Data tersebut mengungkapkan, bahwa satu dari tiga perempuan Indonesia memilihfashion brown untuk warna rambut mereka.
Di samping itu, menurut data Top 20 Most Searched in Google & Youtube Search Indonesia pada 2017, warna cokelat menjadi salah satukeyword warna rambut yang paling dicari dalam kolom pencarian Google dan Youtube. Selain cocok dengan warna kulit orang Asia, warna rambut cokelat juga memberikan hasil yang natural.
Sejalan dengan hal ini, L’Oréal Professionnel menghadirkan tren pewarnaan rambut dengan membawa kembali warna-warna cokelat natural dan teknikbalayage . Ini merupakan teknik pewarnaan yang sedang populer untuk menghasilkan tampilan yang kekinian, natural, dan elegan.
(Hasil teknik balayage oleh Peter Thomsen, seorang professional hairdresser asal Australia/Dok. L’Oréal Professionnel )
Sebagai informasi, teknikbalayage telah hadir sejak tahun 1974 di salon L’Oréal Professionnel Paris. Di tahun 2014,balayage mulai populer secaraonline dan menjadi tren.
Satria Bakti, Brand General Manager L’Oréal Professionnel mengatakan, bahwa L’Oréal Professionnel menghadirkan trenparisian brown balayage, terinspirasi dari tampilan wajahno makeup, makeup look yang digemari para wanita.
"Tampilan ini pun semakin disukai dan diterapkan pada pewarnaan rambut untuk memberikan efek warna rambut cokelat yang tampak berdimensi alami sehingga hasil pewarnaannya terlihat natural,effortless danon-trend sesuai dengan tren warna rambut saat ini,” ungkap Satria di Jakarta, beberapa waktu lalu.
Trenparisian br own balayage bisa didapatkan dengan produk pewarnaan Majirel dan INOA, yang terdiri dari delapan pilihan warna baru dari produk pewarnaan INOA, dan 12 pilihan warna dari Maji Family. Trenparisian brown balayage hadir di salon-salon L’Oréal Professionnel di seluruh Indonesia mulai bulan Juni 2018.