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Ini 5 Rahasia Kenapa Ponsel Pintar China Harganya Murah Vendor-vendor ponsel pintar asal China mulai menyerang pasar dunia. Keunggulannya adalah harga murah tapi spesifikasi tinggi. Sebut saja Xiaomi, Vivo, Oppo, Huawei, Lenovo dan lainnya.
Dahulu, China terkenal dengan produk tiruan yang berkualitas rendah. Tapi, kini citra itu sudah memudar. Ponsel-ponsel asal China terkenal canggih, harganya miring dan bisa bersaing dengan produk-produk terkenal.
Lalu, kenapa China bisa mengeluarkan ponsel pintar dengan harga murah? Apakah vendor-vendor China sedang 'beramal'?
Berikut 5 alasan kenapa ponsel buatan China berharga murah, dilansir Prophethacker, Jumat (26/5).
1. Tenaga kerja murah
Salah satu alasan kenapa ponsel buatan China memiliki harga murah karena tersedianya banyak tenaga kerja dengan harga yang murah. China memang dikenal dengan memiliki bayaran tenaga kerja yang terendah di dunia. Dan itu jadi alasan utama banyak perusahaan merakit ponsel di sana.
2. Ponsel berteknologi tinggi, tapi...
Kita tahu ponsel pintar ciptaan China memiliki spesifikasi tinggi, tapi harganya murah. Ya, banyak vendor China yang sebenarnya menggunakan teknologi lama untuk memangkas biayanya. Misalnya, ada beberapa vendor yang masih menggunakan RAM dengan teknologi DDR3, sedangkan ponsel terbaru milik perusahaan besar sudah menggunakan DDR4.
Selain itu, banyak juga layar ponsel milik vendor China yang kualitasnya rendah, dan masih di bawah panel AMOLED atau IPS yang dimiliki perusahaan terkenal.
3. Fokus pada penjualan online
Vendor asal China lebih fokus pada penjualan online melalui e-commerce. Beda dengan Samsung dan Apple yang menghabiskan banyak uang untuk membuat toko dan service center. Dan itu membutuh banyak uang. Itu lah mengapa vendor asal China bisa menekan biaya ponselnya, karena tidak memerlukan biaya untuk membangun toko dan lainnya.
4. Pemasaran murah
Vendor asal China memiliki strategi khusus untuk memasarkan ponsel pintarnya. Caranya dengan menggunakan jaringan Internet. Beda dengan ponsel pintar terkenal yang membutuhkan banyak dana untuk membuat iklan, model iklan dan membayar iklan di TV.
Baca Juga: Keren! Drone Ini Mampu Rekam Gambar 4K di Bawah LautMicrosoft Rilis Windows 10 Khusus Pemerintah China
5. Margin keuntungan sedikit
Vendor asal China lebih memilih mendapatkan jumlah keuntungan yang sedikit dari setiap unit yang dijual. Sedangkan merek-merek terkenal seperti Apple dan Google memilih mendapatkan untung besar dari penjualan ponselnya.
Xiaomi Mi 6 Ceramic Edition Resmi Dirilis, Harganya Rp5,7 Juta Xiaomi Mi Max 2 Dirilis 25 Mei, Harganya Diperkirakan Rp3 Jutaan Ternyata Pendiri Apple Hobi Koleksi Ponsel Pintar Android Xiaomi Rilis Redmi 4X, Dibanderol Rp1,3 Juta Xiaomi Mi Max 2 Resmi Dirilis, Baterainya Diklaim Bertahan 2 Hari Serpihan Bukti Dikumpulkan Polisi Pasca-serangan Teror Adipurna untuk Sang Pelayan Dua Kota Suci Romantisme Musim Gugur dan Musim Dingin di London Fashion Week Ini Kesiapan Pengamanan Aksi 212 di DPR Jangan Menyalahkan, Ini Kata Mereka Soal Musibah Banjir Jakarta OPPO Indonesia 'Lindas' 23.000 Unit Smartphone Video Penampakan Iphone 7 Buat Heboh Netizen Ponsel Lipat Samsung Dirilis Tahun 2017? Ratusan Kios Pasar Senen Terbakar, Pedagang Terpukul Yuk, Initip Uniknya Komunitas 'Low Rider Buitenzorg' di Bogor