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Akhir Tahun, Pelanggan Telkomsel Asyik Streaming Video Ilustrasi (Dok.Telkomsel) Uzone.id - Seperti tren yang terjadi sebelumnya, layanan data masih menjadi primadona bagi pelanggan Telkomsel, termasuk saat Natal 2018 dan Tahun Baru 2019. Pada momen pergantian tahun tersebut tercatat trafik layanan data atau payload Telkomsel mencapai 17,2 petabyte atau meningkat 21,3% dibandingkan rata-rata payload pada hari normal 2018. Dibandingkan dengan periode Tahun Baru 2017/2018, trafik layanan data kali ini melonjak 61,7%. Wilayah dengan kenaikan trafik layanan data tertinggi adalah Jawa Tengah dan D.I. Yogyakarta dengan peningkatan 27,6% dibandingkan hari normal, diikuti Jawa Barat (26,8%) dan Sumatera Utara (24,0%).
Baca: Layanan Telkomsel di Lokasi Bencana 100% Pulih
“Tingginya peningkatan trafik layanan data antara lain dipicu oleh meningkatnya aktivitas pelanggan yang menggunakan layanan video streaming di smartphone atau komputer tablet saat pergantian tahun baru,” kata GM External Corporate Communications Telkomsel Denny Abidin Selain itu, pelanggan juga melakukan aktivitas momen ini melalui berbagai media sosial serta berkomunikasi melalui pesan instan yang mengalami peningkatan pada periode ini. Kontribusi tertinggi penggunaan layanan data secara umum berasal dari pelanggan yang menyaksikan film atau video secara streaming yang mencapai 33,4%.
Baca juga: Daftar Tarif Tol Trans Jawa
Pelanggan juga memanfaatkan layanan data untuk aktivitas di media sosial dengan kontribusi sebesar 32,5%. Sementara itu, komunikasi berbasis teks, serta panggilan suara dan panggilan video melalui aplikasi pesan instan memberikan andil sekitar 17,0% terhadap penggunaan layanan data. Untuk layanan suara dan SMS, dibandingkan dengan trafik pada hari normal, trafik layanan suara juga mengalami kenaikan sebesar 1,1% menjadi 1,3 miliar menit, hal yang sama juga terjadi dalam trafik layanan SMS yang mengalami kenaikan 13,1% menjadi 605,3 juta SMS. “Kami juga sudah memprediksi perilaku pelanggan dalam menggunakan layanan, di mana layanan data masih mendominasi dibanding layanan suara dan SMS. Meskipun demikian, di pergantian tahun ini layanan SMS dan suara pun mengalami kenaikan dibanding hari biasa,” tambah Denny. “Kami bersyukur berbagai upaya persiapan dalam momen pergantian tahun sudah dilakukan. Kenyamanan pelanggan dalam berkomunikasi selama momen spesial seperti Tahun Baru sangat penting untuk kami tingkatkan kualitasnya,” tutup Denny.