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Apple Alami Penurunan Pendapatan pada 8 tahun lalu - byTempo Pendapatan tahunan Apple turun untuk pertama kalinya dalam 13 tahun akibat penurunan penjualan kuartalan iPhone. Raksasa teknologi itu secara resmi melaporkan pendapatan 50,6 miliar dolar AS kepada investor Selasa (26 April), turun 12 persen.
Penjualan iPhone dilaporkan 51,2 juta unit, turun 16 persen dari penjualan selama kuartal fiskal kedua 2015 sebanyak 61,2 juta unit, dan iPad terjual 10,3 juta unit, juga menurun 19 persen dari tahun lalu.
Sementara layanan pemutaran daring berlangganan Apple Music sejauh ini menarik 13 juta anggota berbayar.
Meski demikian Apple masih mengantongi keuntungan 10,5 miliar dolar AS selama kuartal fiskal kedua, angka yang bisa dilihat sebagai keberhasilan bagi kebanyakan perusahaan teknologi.
Apple memproyeksikan pendapatan antara 41 miliar dolar AS dan 43 miliar dolar AS kuartal fiskal saat ini.
Seperti dilansir laman Digital Spy, saat berbicara kepada investor pada penyampaian laporan pendapatan, CEO Apple Tim Cook mengakui bahwa ini waktu yang “sibuk dan menantang” bagi perusahaan.
ANTARA