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Barcode Dewan Pers untuk Antisipasi 'Penumpang Gelap Anggota Dewan Pers Imam Wahyudi mengatakan barcode yang dirancang Dewan Pers untuk memilah media pers dengan media nonpers merupakan langkah untuk mengantisipasi "penumpang gelap."
"Selama ini kami temukan kecenderungan media nonpers isinya tidak menaati asas dan kode etik, tapi saat ada masalah maunya dianggap pers. Itu namanya penumpang gelap," kata Imam di Jakarta, dikutip dari Antara, Jumat (6/1/2016).
Maraknya media, terutama media online yang tidak sedikit di antaranya justru menyebarkan berita palsu (hoax), bahkan menyebarkan paham radikal, membuat Dewan Pers merasa perlu bersikap untuk menjelaskan kepada publik bahwa tidak semua media merupakan media pers, salah satunya dengan menerapkan barcode.
"Nantinya yang mendapat barcode hanya media cetak atau online yang tercatat sebagai perusahaan pers yang standarisasinya sesuai ketentuan yang ada di Dewan Pers. Untuk yang nonpers, ya terserah itu bukan urusan kami," kata Imam.
Dia menjelaskan pembuatan barcode merupakan pelaksanaan Deklarasi Palembang 2010 saat peringatan Hari Pers Nasional. Saat itu, ada empat peraturan Dewan Pers yang diratifikasi oleh sebagian besar pemilik media besar di Indonesia.
Empat peraturan yang menjadi prioritas media pers, yaitu standar perusahaan pers, kode etik jurnalistik, standar perlindungan profesi wartawan, dan standar kompetensi wartawan.
Rencananya, penggunaan barcode akan dilakukan saat HPN di Ambon tahun ini. Dengan adanya barcode, profil media akan bisa diakses dalam database Dewan Pers dan bisa diketahui jatidiri perusahaan pers, alamat, penanggung jawab redaksi, dan badan hukum.
Keberadaan barcode itu juga akan memudahkan untuk memilah mana yang media pers dan mana media yang bukan pers. Kalau barcode sudah diberlakukan maka yang tidak terdaftar di Dewan Pers berarti bukan media pers dan tidak berada di wilayah UU Nomor 40 Tahun 1999 tentang Pers.
"Bila merasa sebagai media pers, mereka harus mendaftar ke Dewan Pers untuk diverifikasi," kata Imam.
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