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CBR250RR dan PCX Paling Laris di IIMS 2017 PT Astra Honda Motor (AHM) yang memanfaatkan penyelenggaraan IIMS 2017 lalu dengan menghadirkan beragam produk premium, menuai pencapaian positif. Hingga hari penutupan pameran Minggu, (7/5/2017), AHM berhasil menjual lebih dari 200 unit motor.
Produk yang menjadi bintang utama pada pameran ini adalah motor sport CBR250RR dan Honda PCX yang masing-masing terjual 33 unit. Selain itu model big bike CMX500 Rebel terjual sebanyak 32 unit.
Selama 11 hari penyelenggaraan pameran tahunan tersebut, Honda menjual 206 unit motor. Sebanyak 153 unit atau 74 persennya datang dari model premium sedangkan sisanya datang dari model biasa meski tidak ada unit yang dipamerkan selama pameran.
“Terima kasih atas apresiasi konsumen terhadap kehadiran produk-produk kami di IIMS yang tercermin dari tingginya angka penjualan yang tercetak hingga penutupan pameran. Kami akan selalu berusaha menyuguhkan produk-produk yang paling sesuai karakter dan gaya hidup konsumen saat ini,”ujar Ahmad Muhibbuddin, Deputy Head of Corporate Communication PT AHM dalam keterangan resmi, Senin, (8/5/2017).
Berita Terkait:
Dalam pameran IIMS 2017, booth AHM menyuguhkan area Total Control yang menampilkan motor balap MotoGP versi jalan raya Honda RC213V-S, CBR1000RR, All New Honda CBR250RR, serta motor versi balap All New Honda CBR250RR. Selain itu juga ada area adventure seperti Honda CRF1000L Africa Twin dan Honda CRF250RALLY.
Bagi pecinta big bike, AHM menghadirkan Honda CB650F, serta Honda CB500F dan Honda CB500X, serta pilihan terbaru big bike Honda CMX500 Rebel. Khusus bagi pecinta skutik premium, AHM memboyong skutik terbaru Honda SH150i dan Honda PCX.
Pengunjung IIMS 2017 juga berkesempatan mencoba langsung jajaran unit sepeda motor Honda di area luar gedung JIExpo. AHM menyiapkan 5 motor, yaitu motor sport All New Honda CBR250RR, big bike Honda CB500X, motor adventure Honda CRF250RALLY, motor custom Honda CMX500 Rebel dan skutik premium Honda PCX.
Penulis: Setyo Adi Nugroho Editor: Azwar Ferdian Copyright Kompas.com