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Dalam 11 Hari, Penjualan Avanza Kalah Jauh dari Xpander
Uzone.id - Toyota dan Mitsubishi udah melaporkan hasil penjualan low MPV andalan ereka masing-masing selama gelaran IIMS 2019.
Ketik dibandingkan, ternyata penjulan Avanza kalah banyak dari Xpander, dengan perbedaan hampir dua kali lipatnya.
Dalam 11 hari pameran, toyota hanya berhasil menjual Avanza sebanyak 1.106 unit, sementara Mitsubishi berhasil mengumpulkan penjualan Xpander sebanyak 2.175 unit.
Tonton video review ‘mobil budget’ Mitsubishi Xpander tipe termurah untuk mudik:
Toyota pun berkelit terkait dengan buruknya pencapaian tersebut. “IIMS kita gak ada target,” ujar Direktur Pemasaran Toyota-Astra Motor (TAM) Anton Jimmi Suwandy.
Jadi meski penjualan Avanza kalah jauh dibanding Xpander, hal itu bukan masalah.
Apalagi, bela dia, operasional booth Toyota di IIMS dilakukan oleh diler bukan TAM.
Namun Toyota tetap optimis, karena penjualan Avanza secara nasional masih cukup baik, klaimnya mencapai 30 ribu unit sejak diluncurkan model terbarunya di Januari 2019.