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Diprediksi Lebih Besar dari Instagram, TikTok Komentar Begini Uzone.id - TikTok, aplikasi video singkat dari ByteDance, perusahaan teknologi asal China, diprediksi bisa lebih besar dari Instagram. Prediksi ini datang dari CEO Snapchat Evan Spiegel dalam acara Digital Life Design Conference di Munich, Jerman.
KetikaUzone.id meminta pendapat tentang prediksi tersebut, Donny Eryastha, Head of Public Policy, TikTok Indonesia menjawab, “Jadi kalau kita sih fokusnya ke aplikasi kita sendiri. Kita gimana meningkatkanuser experience , dan memang kita diterima masyarakat dengan sangat antusias."
Baca juga:Mengenal BigBox, Penyedia Solusi Big Data Asal Indonesia
Lebih lanjut, TikTok menjelaskan bahwa mereka memiliki positioning yang berbeda dengan platform-platform digital lainnya. "Kalau kita sih melihatnya positioning-nya sebenarnya berbeda sama platform-platform yang lain," ujar Donny.
Saat ditanya, apakah TikTok optimis membalap Instagram, Donny tidak menjawab ya atau tidak. Donny juga mengungkapkan bahwa pihaknya tidak terlalu memandang Instagram sebagai kompetitor.
"Kita memang fokusnya di produk kita saja, kalau itu diterima masyarakat, kita sangat happy. Kita sih percayanya memang positioning masing-masing platform itu berbeda, jadi kita tidak terlalu melihat sebagai kompetitor atau bagaimana," ujarnya.
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