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Google Rilis Tangi, Aplikasi Video Pendek Serupa TikTok (Foto: Google Blog)
Uzone.id - Akhirnya, Google terjun ke pasar aplikasi video pendek dengan meluncurkan Tangi. Ini merupakan aplikasi yang fokus pada kreativitas dan hal-hal yang berkaitan denganDo It Yourself (DIY).
Melalui pernyataan resminya, Coco Mao, Team Lead Tangi mengungkapkan bahwa aplikasi ini berasal dari inkubator internal perusahaan bernama Area 120.
"Tahun lalu, tim kecil kami di Area 120, lab Google untuk proyek eksperimental, mulai membangun Tangi. Ini adalah aplikasi berbagi video DIY untuk membantu orang mempelajari hal-hal baru setiap hari," ujar Coco.
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Menurutnya, Tangi adalah tempat orang-orang kreatif bisa mendapatkan ide-ide baru dan terhubung dengan orang-orang yang bersemangat seperti mereka. Lebih lanjut, Coco mengungkapkan bahwa Tangi merupakan kependekan dariTeAch aNd Give and “tangible” —sesuatu yang bisa kamu buat.
Tangi menghadirkan video-video berdurasi 60 detik untuk membantu kamu mencoba hal baru, entah itu kerajinan tangan, memasak, kosmetik, dan lainnya. Kamu juga bisa membagikan kembali konten-konten tersebut. Tangi diluncurkan di website (tangi.co) dan iOS.
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Bila dilihat dari durasi videonya, Tangi sekilas mirip TikTok, ya? Video-video di TikTok juga memiliki durasi sekitar 15-60 detik. Apakah Tangi hadir untuk menjadi pesaing TikTok? Kita lihat saja nanti.
Yang jelas, setelah TikTok sukses, persaingan aplikasi video pendek semakin ketat. Selain Google melalui Tangi, Instagram juga telah meluncurkan fiturReels yang memungkinkan pengguna membuat video berdurasi 15 detik dengan beragam efek, musik, dan tingkat kecepatan video.