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Pasar Santa, Destinasi Wisata Kuliner Anak Muda Jakarta Pasar Santa yang terletak di Jalan Cipaku, kawasan Kebayoran Baru Jakarta Selatan telah menjelma sebagai destinasi wisata kuliner yang digemari anak muda di ibu kota.
Tak heran jika pasar tradisional yang telah berusia tua itu kian populer sebagai salah satu tempat hangout alias tongkrongan kalangan muda Jakarta.
Sebagai salah satu destinasi wisata kuliner yang sedang ngetrend, Pasar Santa menawarkan berbagai jenis makanan dan minuman bercita rasa lokal maupun internasional yang dikemas dengan konsep kekinian. Selain itu, harganya pun sangat ekonomis dan relatif terjangkau.
Bangkitnya Pasar Santa sebagai salah satu destinasi kuliner yang paling digandrungi, turut mendorong tumbuhnya para enterprenur muda berbakat. Oka pemilik kedai MieChino di Pasar Santa mengaku berambisi untuk membawa brand-brand kuliner Pasar Santa ke tingkat yang lebih baik.
“Kami ingin dikenal sebagai brand yang tidak hanya ada di Pasar Santa saja, saat ini kami tengah berupaya untuk membawa brand-brand kami di sini untuk lebih dikenal di pasar yang lebih luas,” ujar OKa dalam keterangannya, Jumat (13/5).
Menurut Oka, saat ini, mereka tengah menjalin kerja sama dengan sebuah perusahan F&B operator terkemuka di Indonesia yang memilliki visi dan misi yang sama dengan komunitas Pasar Santa, yaitu untuk menjadikan brand F&B lokal berjaya di negeri sendiri.
“Kami menyadari bahwa mempertahankan eksistensi sebuah brand tidak lah mudah. Berbagai kendala telah kami hadapi, oleh karenanya, dukungan dalam bentuk antusiasme dan apresiasi dari masyarakat serta teman-teman industri kreatif membuat kami yakin untuk bisa lebih besar,” tuturnya.
Ia berharap melalui kerja sama dengan F&B operator itu akan memberi sebuah semangat baru.