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Penjualan Daihatsu Sigra Tertinggi di Desember 2021 Uzone.id - Berkah kebijakan relaksasi pajak (PPnBM) dari Pemerintah Indonesia membuat penjualan Daihatsu moncer hingga Desember 2021.
Daihatsu telah membukukan penjualan 18.157 unit atau naik 22,2 persen dibandingkan pada November 2021 sebelumnya dengan jumlah 14.861 unit.
Penjualan Daihatsu secara berturut-turut pada Desember didominasi oleh top 3 model: Sigra sebanyak 4.721 unit, atau berkontribusi 26 persen, Gran Max PU (Pick Up) sebanyak 3.703 unit (20,4 persen), dan Ayla 2.649 unit (14,6 persen).
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Daihatsu di sepanjang 2021 juga meluncurkan tiga model: Daihatsu Rocky pada April, Terios Eco Idle pada September, dan All New Xenia pada November.
Ketiga model itu mengalami kenaikan penjualan dibandingkan bulan sebelumnya, secara beruturut-turut Rocky sebanyak 1.477 unit atau naik 36,8 persen, kemudian Xenia 2017 unit atau naik 29,7 perse; dan Terios 2.006 unit atau naik 14,9 persen.
Hendrayadi Lastiyoso, Marketing & Customer Relations Division Head PT Astra International Daihatsu Sales Operation (AI-DSO), mengatakan bahwa Daihatsu bersyukur, penjualan Desember 2021 mengalami peningkatan sebesar 22,2 peresn dibandingkan bulan sebelumnya.
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"Semoga capaian positif ini bisa terus berlangsung, dan pasar otomotif nasional pada tahun 2022 dapat terus meningkat,” ujar Hendrayadi kepada Uzone.id melalui email, Minggu (9/1/2022).
Penjualan Model Daihatsu - Desember 2021 Line up Retal Sales Whole Sales Unit Cont. (Persen) Unit Cont. (Persen) Sigra 4.721 26 3.566 22,6 Gran Max (PU) 3.703 20,4 3.432 21,7 Ayla 2.649 14,6 1.225 7,8 Xenia 2.017 11,1 4.026 25,5 Terios 2.006 11 1.562 9,9 Rocky 1.477 8,1 330 2,1 Gran Max (MB) 1.264 7 1.361 8,6 Luxio dan Sirion 320 1,8 293 1,9 Total 18.157 100 15.795 100