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Penjualan Motor Sepanjang 2023 Tembus 5 Juta Unit, 90 Persen Skutik! Uzone.id - Penjualan sepeda motor menjelang akhir tahun 2023 ini mencatatkan angka yang semakin tinggi. Tercatat di bulan Oktober 2023 ini saja, penjualan motor mencapai angka lebih dari 500 ribu unit dan mengalami peningkatan dari bulan sebelumnya.
Berdasarkan data yang dipublikasikan oleh Asosiasi Industri Sepeda Motor Indonesia (AISI) memaparkan penjualan di Oktober 2023 mencapai angka 516.293 unit. Angka tersebut naik 1,2 persen dibandingkan September 2023 yang menyentuh 509.946 unit.
Namun penjualan di Oktober 2023 justru menurun 5,2 persen jika dibandingkan dengan Oktober 2022 yang mencapai angka 537.587 unit.
Jika direkap sejak Januari-Oktober 2023, penjualan motor di Indonesia berhasil mencatatkan 5.237.967 unit.
Angka tersebut mengalami peningkatan yang cukup signifikan dibandingkan dengan tahun lalu pada periode yang sama. Tercatat pada Januari-Oktober 2022, penjualan sepeda motor tercatat hanya mencapai 4.149.947 unit.
Berdasarkan angka tersebut, secara presentase perbandingan tahunan, maka di tahun 2023 ini peningkatannya cukup tinggi yakni mencapai 26,2 persen.
Untuk lebih rinci dari segi model yang paling diminati, selama Januari-Oktober 2023 ini motor skutik masih menjadi dominan dengan komposisi 89,72 persen. Sementara underbone atau bebek berkontribusi 5,09 persen dan sport berada di 5,14 persen.
Sebagai tambahan informasi, AISI menargetkan angka penjualan 5,6 juta hingga 5,8 juta unit pada akhir tahun 2023. Angka ini dijadikan patokan, mengingat penjualan motor di tahun 2022 sukses menyentuh 5,2 juta unit.
Di tahun ini, penjualan motor paling tinggi masih dipegang oleh bulan Maret. Kala itu, penjualan sepeda motor mampu mencapai angka 633.155 unit.
Penjualan motor yang sangat tinggi pada Maret 2023, membuat AISI meningkatkan target seperti yang ditetapkan saat ini. Sebelumnya, target penjualan motor di 2023 ini hanya dipatok pada 5,4 juta hingga 5,6 juta unit.