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Ponsel Pintar Harga Terjangkau Bermunculan, Xiaomi Tak Takut Bersaing Country Director Xiaomi Indonesia Alvin Tse. (Foto: Xiaomi)
Uzone.id - Ada banyak ponsel pintar yang menyasar pasar entry-level yang masuk ke Indonesia. Ponsel pintar di kelas ini biasanya dijual dengan harga terjangkau.
Lantas, bagaimana respons Xiaomi menghadapi persaingan penjualan ponsel pintar di segmen entry-level?
Menanggapi pertanyaan tersebut, Country Director Xiaomi Indonesia Alvin Tse menyatakan bahwa akan selalu ada kompetitor yang mencoba meniru apa yang kami lakukan.
Baca juga:10 Tahun Xiaomi, dari Niat Baik Menjadi Inovasi
“Namun, ada satu hal yang hanya ada di Xiaomi: Hanya Xiaomi yang berjanji untuk tidak mengambil lebih dari 5% nett profit dari bisnis hardware,” ujarnya dalam perayaan 10 tahun Xiaomi berinovasi di dunia teknologi beberapa waktu lalu.
Meskipun hanya mengambil keuntungan 5%, Xiaomi mengklaim mampu memberikan fitur-fitur terbaik di kelasnya dan menggunakan komponen-komponen berkualitas tinggi.
Baca juga:4 Produk Xiaomi yang DiiIlis di Perayaan 10 Tahun Berinovasi
“Oleh karena itu, kami sering mengadakan proses teardown produk-produk kami di mana orang-orang bisa melihat komponen bagian dalam produk kami yang berkualitas dan terbaik di kelasnya,” tutur Alvin.
Lebih lanjut, ia menyatakan, “Jika bicara kompetisi, kami tidak khawatir, karena kami bisa menawarkan kualitas dan spesifikasi yang lebih tinggi, dengan harga yang lebih terjangkau. Dengan begitu, kami yakin produk kami merupakan pilihan terbaik untuk pengguna.”