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Sam Bag, Tas Ikonis Kate Spade yang Terkenal di Era 1990-an Kematian desainerKate Spade menyisakan duka mendalam bagi industrifashion . Kate Spade ditemukan meninggal dunia di Apartemen Park Avenue, New York, Amerika Serikat, Selasa (5/6) waktu setempat.
Kate Spade merupakan salah satu desainer papan atas. Sosoknya berjasa menciptakan deretan produk yang terkenal di kaum perempuan sejak tahun 1993. Salah satu kreasi Kate Spade paling ikonis adalah Sam Bag.
Kate Spade meluncurkan tas jenis Sam Bag pada awal era 1990-an. Tas berbahannylon ini memiliki desain sederhana. Bentuknya kotak dengan tali yang bisa dijinjing. Ukuran tas ini pun terbilang sedang.
Desain sederhana Sam Bag ternyata diminati kaum perempuan. Tas ini langsung populer pada era 1990-an. Banyak perempuan membeli Sam Bag sebagai bentuk pencapaian kesuksesan mereka. Bahkan Sam Bag berjasa mendongkrak popularitasbrand Kate Spade di industrifashion .
"Banyak orang berbicara tentang tas tersebut. Mereka bilang, 'Ya Tuhan, ini adalah tas pertama saya!'. Ini menjadi salah satu tas pertama yang terkenal'," kata Deborah Lloyd selaku Pimpinan Kreatif Kate Spade dalam wawancara dengan situsGlamour pada September 2017.
Lebih dari satu dekade berlalu, banyak perempuan masih mencari Sam Bag. "Ini adalah sesuatu yang terus dicari oleh perempuan berulang kali," kata Deborah Lloyd. Alhasil pihak Kate Spade memproduksi kembali Sam Bag untuk musim semi 2018.
Konsep Sam Bag terbaru masih sama seperti dulu. Namun, ada sentuhan modern dari pemilihan bahan serta motif. Sam Bag untuk musim semi 2018 turut mengusung bahan kulit dan menghadirkan motif bunga.
Tas ini mungkin saja kembali populer seiring dengan kematian Kate Spade. Banyak perempuan tentu ingin mengenang sang desainer dengan mengapresiasi karyanya.
Sam Bag menjadi warisanKate Spade bagi industrifashion . Lewat tas yang terkenal era 1990-an ini, kaum perempuan diingatkan tentang bakat Kate Spade menciptakan tas simpel sekaliguschic .
(dira/bin)