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Transaksi IIMS 2017 Tembus Rp 3,2 Triliun Ajang Indonesia International Motor Show (IIMS) 2017 yang berlangsung 27 April sampai 7 Mei lalu berhasil mencatatkan beberapa hasil positif. Salah satunya adalah rekor pengunjung terbanyak selama penyelenggaraan pameran yang berhasil tembus setengah juta orang.
Konsep pameran The Esence of Motor Show berhasil menarik minat 503.447 orang selama pameran tahunan tersebut. Hasil ini melampaui target yang ditetapkan di awal pameran yakni 450.000 orang sekaligus melewati raihan pengunjung IIMS 2016 sebanyak 454.178 orang.
“Kami bersyukur atas terlampauinya target jumlah pengunjung IIMS 2017 ini. Kami percaya jika konsep The Essence of Motor Show dapat diterima dengan baik oleh masyarakat Indonesia, sehingga pameran kali ini dapat dinikmati oleh semua kalangan masyarakat,” ucap Hendra Noor Saleh, Direktur PT Dyandra Promosindo dalam siaran resminya, Selasa (9/5/2017).
Dari hitung-hitungan penjualan hasilnya turut terkatrol naik dengan raihan Rp 3,2 triliun, tepatnya Rp 3.233.133.858.015. Angka ini tipis melewati target yang ditetapkan yakni sebanyak Rp 3,1 triliun.
Berita Terkait:
“Masih ada beberapa merek, karena prosedur yang mereka miliki, belum menyerahkan jumlah transaksi yang mereka dapatkan selama IIMS 2017 kemarin. Meski begitu, kami sangat bersyukur jika gelaran ini dapat berkontribusi positif terhadap pencapaian industri otomotif Tanah Air,” papar Hendra.
Tahun depan, konsep The Essence of Motor Show akan tetap dipertahankan, karena tema ini mampu membuktikan bahwa menggabungkan semua elemen otomotif dalam pameran berskala internasional ternyata berhasil. IIMS 2018 akan kembali diselenggarakan di JIExpo Kemayoran pada 19 – 29 April 2018.