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Trik agar Startup Masuk Publikasi Media Startup di Indonesia tumbuh dengan sangat pesat. Hampir setiap bulan ada pemberitaan mengenai munculnyafounder baru dengan semangat menyelesaikan kendala yang ada di komunitasnya.
Saat ini di Indonesia tercatat sebagai negara dengan jumlah startup paling tinggi di kawasan Asia Tenggara, yaitu sekitar 2000 perusahaan rintisan.
Publikasi atau liputan dari media merupakan satu dari ratusan cara startup untuk mempromosikan keberadaan mereka.Dengan jumlah yang terus bertambah, masing-masing startup harus siap berkompetisi untuk mendapatkan “perhatian” dari media.
Saran dari tim content marketing iPrice yang saat ini berpusat di Kuala Lumpur, Malaysia, cukup menarik untuk dicoba oleh startup. yaitu:
Mencari kontak media yang tepat
Mengirim email dengan benar
Mengirimkan cerita yang tepat
Membangun hubungan manusiawi
Berdiskusi dan bertukar pikiran
Melampirkan gambar pada email
Memberi pujian
Menjadi sumber informasi terpercaya
Sabar
Mengucapkan terima kasih
Selamat mencoba! (pg)