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Realme Jadi Merek Ponsel dengan Pertumbuhan Tercepat di Dunia Ilustrasi. (Foto: Dok. Realme)
Uzone.id - Realme berhasil menjadi mereksmartphone dengan pertumbuhan tercepat di dunia dengan menjual 50 jutasmartphone . Hal tersebut merujuk pada data yang dirilis oleh Counterpoint.
Berdasarkan pernyataan resmi yang diterimaUzone.id , Realme juga telah mencatatkan dirinya sebagai merek dengan pertumbuhan tercepat di dunia selama lima kuartal berturut-turut. Penjualannya di setiap kuartal sebanyak 14.8 juta unit, bahkan mengalami peningkatan 132 persenquarter on quarter untuk Q3 2020.
Baca juga:Pengapalan Ponsel China ke Luar Negeri Meningkat di Q3 2020
Menurut Counterpoint, pertumbuhan Realme dari jumlah penjualannya menjadikannya sebagai merek dengan pertumbuhan terkuat untuk merek OEMs secara global.
“Realme berkembang menjadi Top 5 bahkan Top 3 di beberapa pasar utama seperti India, Indonesia, Bangladesh, Filipina dan beberapa negara Asia Tenggara lainnya”, ujar Abhilash Kumar, Reseacrh Analyst Counterpoint.
Baca juga:Kalahkan Apple, Xiaomi Jadi Merek Smartphone Terbesar Ketiga di Dunia
Menurut Kumar, Realme mengadopsi strategi penjualan dengan menghadirkan produk dengan teknologi terdepan, kualitas terbaik dan desain yang trendi namun dengan harga yang terjangkau untuk menarik anak muda.
“Citra Realme sebagai merek trendsetting technology telah berkontribusi untuk membangun reputasi Realme, serta kepercayaan pelanggan untuk memercayakan Realme sebagai bagian dari mereka. Realme juga telah muncul sebagai merek paling tangguh selama dan setelah krisis pandemi,” tambahnya.
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