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Suzuki Catatkan Kenaikan Penjualan Mobil Fleet Uzone.id - Segmentasi Fleet PT Suzuki Indomobil Sales (SIS) mampu mencatatkan peningkatan performa pada November sebesar 84 persen jika dibandingkan dengan bulan sebelumnya.
New Carry dan XL7 menjadi kontributor utama dengan penjualan masing-masing sebesar 25 persen dan 24 persen. Selanjutnya APV berkontribusi sebesar 18,5 persen dan All New Ertiga berkontribusi 16 persen.
Konsumen segmentasi fleet Suzuki ini didominasi dari bidang kendaraan operasional perusahaan dan pemerintahan.
Baca juga: BMW Punya Logo Baru, Gak Bakal Muncul di Mobil
Menurut Hendro H. Kaligis, Head of Fleet Sales & Business Initiative PT SIS, penjualan pada segmentasi fleet di bulan November ini merupakan angka tertinggi sejak pandemi di tahun 2020.
Penjualan pada segmentasi fleet ini menjadi faktor pendukung yang berkontribusi terhadap penjualan Suzuki secara keseluruhan.
"Sejak 2020, segmentasi fleet menjadi salah satu pendukung utama selain ekspor ditengah lesunya pasar mobil nasional karena dampak pandemi Covid-19 lalu," ujarnya.
New Carry, Pick Up dan Modifikasi, memang selalu mendominasi penjualan segmentasi fleet. Hal ini mencerminkan tingginya kepercayaan para perlaku ekonomi untuk menjadikan New Carry sebagai armada angkutan atau operasionalnya.
Selain New Carry Pick Up XL7 juga menjadi kontributor kedua pada penjualan di segmen Fleet. Memiliki tampilan maskulin, tangguh, dan berkarakter, XL7 menjadi pendorong penjualan pada segmentasi Fleet khususnya kendaraan perusahaan.
”Kami akan terus memperluas pasar dan layanan segmentasi Fleet Suzuki. Beberapa perusahaan swasta dan BUMN terbesar sudah mulai mempercayakan kendaraannya kepada Suzuki,” tutup Hendro Hendratno Kaligis.
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