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Toyota Siapkan MPV Modelista Baru di GIIAS 2023 Uzone.id - GIIAS 2023 bakal menjadi tempat kelahiran MPV baru Toyota yang sudah disematkan paketan Modelista seperti Kijang Innova Zenix. Kira-kira mobilnya apa ya?
Kalau selama ini Toyota identik dengan GR Sport, namun kalau diperhatikan, tidak ada satu pun MPV Toyota yang disematkan GR Sport.
Ternyata, ada alasan hal tersebut dilakukan, karena untuk MPV Toyota bakal fokus pada tipe Modelista yang lebih elegan dan bukan sporty seperti GR Sport.
"Sampai saat ini policy dari GR Company bahwa brand GR fokus pada sedan, hatchback, dan SUV. Jadi MPV belum ada," terang Direktur Pemasaran PT Toyota Astra Motor (TAM) Anton Jimmi Suwandy beberapa waktu lalu.
Modelista menjadi andalan Toyota untuk model-model MPV-nya, dan penerapan sentuhan Modelista tidak akan berhenti di Kijang Innova Zenix saja.
"Untuk MPV kami memperkenalkan brand Modellista, brand milik Toyota juga dan itu mixed antara elegan, premium, dan sedikit sporty tapi bukan racing," tambahnya.
Karenanya, agar Modelista pun semakin dikenal dan punya portofolio yang lebih luas, Toyota bersiap untuk menghadirkan MPV baru yang juga bakal diberikan sentuhan Modelista.
"Bocoran sekalian, nanti akan ada Modellista-Modellista yang lain di MPV-MPV yang lain. “Ada di GIIAS juga rencananya,” ungkap Anton.
Sayangnya, apa mobilnya memang pasti belum akan dibocorkan Anton. Dan kalau melihat jajaran mobil-mobil MPV Toyota, terdapat banyak kemungkinan.
Salah satu opsi yang menarik adalah Toyota Alphard generasi terbaru yang nantinya juga akan ditawarkan tipe Modelista sebagai salah satu variannya.
Atau kalau mau mengandai-andai sekalian, bisa jadi justru Toyota Veloz yang juga bakal mendapat sentuhan Modelista untuk memperkuat citranya sebagai low MPV yang kelasya sudah di atas Avanza.
“Harga dan yang lain-lainnya belum ada, nanti kalau sudah dekat baru ditentukan," tutup Anton.